Sustainability Communications & Annual Reports
Hi-Cone had built decades of credibility as a maker of environmentally conscious multi-packaging solutions, but its sustainability leadership wasn't landing with clients, prospects, or the industry the way it should have. The company needed a broader push to get its environmental commitments recognized and understood.
I worked on the website supporting this effort, along with two annual reports and a range of social media content that carried the sustainability message across channels. The work tied into a larger program built around Hi-Cone's recycling research and its environmental initiatives, giving the brand a more visible, consistent presence with the audiences it needed to reach.
Collaboration: Website, annual report, and social media design completed as part of a broader brand program led by Delia Associates.
