Fresh design inspiration. Real client stories. Behind-the-scenes magic.

The Lyon Creatives Lookbook is a seasonal digital magazine created for entrepreneurs, creatives, and small business owners who care about thoughtful, intentional branding.

In 2025, social media isn’t just a marketing tool—it’s the front door to your business. For small business owners, building trust through social media can mean the difference between gaining loyal customers or being overlooked in a crowded market. But the challenge? Finding the time and expertise to manage your social platforms effectively.

Is your fitness brand making the impact you want? Whether you're a personal trainer, gym owner, or online coach, building a strong, memorable brand is the key to standing out and attracting loyal clients.

Minimalism is more than just a trend—it’s a movement. And in 2025, monochromatic branding is taking center stage for businesses that want to simplify, stand out, and connect. By focusing on a single hue and its variations, brands are creating designs that cut through the noise and leave a lasting impression.