The best business ideas don’t always start in boardrooms. Sometimes they start at a beach, right after COVID, when two moms are finally able to sit outside and talk about what they actually want to do with their lives.
That’s how Amanda Cisneros and Kelsey Wilson started Travec — a culturally immersive travel company for families and adults. No investors. No big launch plan. Just a shared passion for travel, language, and showing families there’s more to the world than a resort pool.
In this episode of This Might Get Creative, they get into what it actually takes to build something from scratch — including the part nobody talks about enough: the rebrand.
“Take the time and the investment to get your branding right from the start. Find someone who understands you and can represent your voice.”
Travec went through a full rebrand — from EdConnect Immersive Travel to Travec — and the name itself tells the story. Travec comes from travel and the French word avec, meaning “with.” Travel with intention. Travel with confidence. Travel with support. That’s not just a name. That’s a brand strategy.
Listen to the full episode here or wherever you get your podcasts.
Find Travec at traveltravec.com.
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