In this episode of This Might Get Creative, I sit down with Nicoline Huizinga, certified business mentor, Human Design coach, and author, to talk about something that so many entrepreneurs quietly struggle with: authenticity.
We hear the word all the time. “Be authentic.” “Market authentically.” “Show up as yourself.” But what does that actually mean when you’re trying to grow a business?
Nicoline shares how traditional marketing strategies left her feeling drained and misaligned. Challenges, masterclasses, cold outreach — they worked for others, but not for her. The turning point came when she leaned into Human Design and began aligning her marketing with how she naturally operates.
We talk about patience in business, responding instead of chasing, and how self-awareness can completely change the way you show up as a leader.
If you’ve ever felt invisible despite “doing all the things,” this conversation might shift how you think about marketing — and yourself.
Listen to the full episode of This Might Get Creative – A Behind the Brand Podcast wherever you stream podcasts.
Connect with Nicoline
Website: nicolinehuizinga.com
Instagram: @nicoline_huizinga
LinkedIn: Nicoline Huizinga
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